Embassy Group, India’s leading real estate developer has been recognised as Brand Leader in both the Commercial Office & Hospitality segments across India. An annual Brand Perception Audit Report by Track2Realty, an independent Research venture, conducted a comprehensive survey on the Real Estate sector in India. This is the second consecutive year that the Embassy Group have won the top spot for the Office segment, while the ranking in the Hospitality segment has risen from 6th position to the prime spot over the past three years reflecting the growth in the Embassy Hospitality business with Hilton, Four Seasons and Le Meridien brands coming into the Embassy Group stable. The company has also been recognised as The Best Employer in the Real Estate sector while Embassy’s CSR activities were recognised as #2 on a pan India basis.
Commenting on the recognition, Mr. Jitu Virwani, Chairman and Managing Director, Embassy Group said, “We are delighted to being recognised with top honours in this recent study. Our consistent focus on the customer, our future first innovations and adherence to the legal compliances have not only won us the trust of our esteemed customers, but it has reinforced our position as one of the top Indian real estate brands. We are especially pleased to be selected as Brand Leader in the Office Space Segment across India for two consecutive years and this recognition is the perfect reflection of our commitment to redefining the commercial real estate sector in the country.”
“We are also happy to see that our work in the CSR sphere has been recognised. We have a particular focus on education in the community, actively supporting 17 Government schools with some 7000+ pupils as well as facilitating and supporting connections between our 200 Corporate Occupiers with the community for the good of the cities in which we operate” added Mr Virwani.
According to Mr. Mike Holland, CEO – Embassy Office Parks, “At Embassy Office Parks, we strive to offer an international quality workspace experiences to all the 200 international corporate occupiers and over 2 lakh employees who work across our commercial parks. Our vision is to transform the way corporate India works and this recognition for the second time in a row, is a testament to our efforts. We would also like to thank and express our gratitude all customers and corporate occupiers who have been an invaluable part of this rewarding journey.”
Mr. Sartaj Singh, President, Embassy Hospitality said, “We are delighted to see the rise in Embassy Hospitality rankings to the No.1 position in this national brand perception study. It vindicates Embassy Group’s strategic focus for a 10X growth in this vertical to deliver 2000 keys by 2021. In the immediate future, we are hugely excited about launching our landmark Four Seasons Hotel & Private Residences Bengaluru”.
The results were based on independent brand research and market intelligence and conclusively attested that the Embassy Group along with other leading realty brands have adapted to regulatory compliances and changing market dynamics. This resilience can be primarily attributed to the brand’s professionalism and adherence to compliances that has defined its leadership status.